Blog

The Smartness Blog

Everything you need to know about revenue management, marketing, technology and more for success in hospitality.

Filter by
Ask a Host: How to increase your bike rental sales | Smartness
Use cases

Ask a Host: How to increase your bike rental sales

Every month we answer your questions. This time: how to boost your bike rental service.

Read more
How to tell if you're losing revenue in August (and prep for September) | Smartness
Use cases

How to tell if you're losing revenue in August (and prepare for September)

Learn how to track your ADR, boost last-minute sales, and avoid scrambling in September.

Read more
How to make your property appear in ChatGPT, Gemini & Perplexity | Smartness
Marketing

How to make your property appear in ChatGPT, Gemini & Perplexity

6 rules to boost your visibility in AI-powered search results.

Read more
WhatsApp or email? Which is better for communicating with hotel guests? | Smartness
Marketing

WhatsApp or email? Which is better for communicating with hotel guests?

The complete guide to choosing the right channel based on your goals and guest needs.

Read more
High season: 4 checks to see if your property is on track (with examples) | Smartness
Use cases

High season: 4 checks to see if your property is on track (with examples)

Learn how to assess occupancy, revenue, ADR, and minimum stay to keep everything under control

Read more
 August email marketing: 3 hotel newsletter examples based on your occupancy | Smartness
Use cases

August email marketing: 3 hotel newsletter ideas based on your occupancy

Discover which newsletter to send in August and how to write it: build guest loyalty, promote extras, or fill your rooms.

Read more
Discover Smartchat: The AI assistant that replies to your guests around the clock | Smartness
Smartness news

Discover Smartchat: The AI that centralizes WhatsApp, Booking.com, Airbnb, and replies automatically

Automate guest messaging, deliver perfect service, save time, and cut costs.

Read more
Low occupancy in August? 4 steps to avoid panic | Smartness
Use cases

Low occupancy in August? 4 steps to avoid panic (and price cuts)

Maybe it’s not you: Learn how to analyze market occupancy before you react.

Read more
 How to (legally) get the real email of guests booking via OTAs | Smartness
Marketing

How to (legally) get the real email address of OTA guests

From check-in to Wi-Fi: practical strategies to build your list, bypass OTAs, and turn guests into repeat customers.

Read more