Which Smartness software and do I need it for my property management business?

Smartness software is designed to integrate and work together. We recommend using them all together maximize your revenue and reduce booking costs. For example, Smartchat lets you automate your guest support by centralizing chats from Booking.com, Airbnb, WhatsApp, and email. Guests get real-time replies, 24/7. And Smartconnect automates email marketing campaigns, facilitates direct bookings, and can increase revenue by facilitating upselling and cross-selling. However, Smartconnect integrates with Smartpricing to suggest targeted actions for you to take to fill periods of low occupancy. Smartpricing optimizes your dynamic pricing strategy, helping you sell at the best rate for your business and increase revenue per booking. Smartpms is the only all-in-one PMS designed specifically for property managers. Manage multiple properties—even across different companies—and handle accounting through our partner integrations. Everything is centralized to simplify your workflow, from accounting and admin to maintenance and housekeeping.

How much does the Smartness subscription cost?

Smartness pricing is customized and varies based on your unique needs. To calculate how much it would cost you, visit the pricing page.

Will Smartness integrate with my property management software?

Smartness includes an all-in-one property management software in its offering: Smartpms. Smartness integrates with major property management software (PMS) and channel managers, making it easy to use. Visit our integrations page to find out how your management software integrates with Smartness!

Why should I choose Smartness?

Unlike other platforms, Smartness is not just a tool: it is your operating partner. Smartness supports you by handling all those strategic activities for which you do not have the time or expertise, such as: Analyzing internal data and market trends to implement effective dynamic pricing strategies; Centralizing and segmenting customer data by demographics and booking habits; Automatically managing communications with guests before, during and after their stay; Suggesting email marketing campaigns to drive direct bookings and maintain occupancy during down periods; Suggesting and promoting ancillary services to enhance the guest experience and increase revenue; Analyzing the market in detail to improve your property's positioning and pricing. Thanks to its partner integrations, Smartpms handles all administrative and tax requirements for your property, in full compliance with local regulations

Get the maximum revenue from your vacation rentals

Automate the management of vacation homes, apartments, and guest houses. Save time, earn more, and scale your business while streamlining operations.

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The benefits

The operational partner for successful property managers

Smartness works alongside you 24/7, automating pricing, marketing, and communication to grow your vacation rental business stress-free.

Sell at the best price

Increase revenue by +30% with a personalized, constantly updated dynamic pricing strategy.

Break free from OTAs

Increase direct bookings by up to 50% with our booking engine and email marketing automation.

Reduce working hours

Manage all your properties from a single platform and save valuable time with full automation.

Key features

Run your vacation rentals with just a few clicks

Increase the profitability and efficiency of your rentals effortlessly through Smartness.

Guest relationship management

Analyzes guest data, sends personalized communications, and automatically answers their questions—24/7.

Data import
Automatically import customer data from your CMS.
Segmentation
Uses AI to segment and suggest the right guests to target.
Guided creation
Create new suggested audiences based on your needs.
Centralize your chats
See WhatsApp, Booking.com, Airbnb, and email in one place.
AI chatbot
Automatically answers 70% of recurring questions.
Email notifications
Get a summary of the chats that need your attention.

Email Marketing Automation

Create and automatically send WhatsApp messages, promotions and newsletters at every stage of the customer's stay.

Suggested newsletters
Get informative, ready-to-send promotional newsletters.
Guided creation
Quickly create targeted newsletters with generative AI.
Discount codes
Send discount codes automatically to drive direct bookings.
Total automation
Send automated emails and WhatsApp messages across the stay.
Upselling and cross-selling
Automatically identify and promote special offers to guests.

AI-based dynamic pricing

AI dynamically optimizes your pricing to get the most profit out of every reservation.

Property trends
Adjust your pricing by seasonality, window, and occupancy.
Events and holidays
Estimate the impact of events on market demand.
Day of the week
Optimize rates by day, up to 500 days in advance.
Market occupancy
Compare your occupancy rates with the market.
Gap days
Change the minimum stay to avoid losing bookable nights.
Market strategy
Create a pricing strategy based on your competitors.

Property Management System

From check-in to revenue share, from admin to housekeeping: automate it and boost your revenue with our all-in-one PMS.

Central management
Bookings, revenue, and daily operations all in one dashboard.
Multi-user
Custom access for every team member.
Multi-company
Manage multiple properties and companies from one account.
Booking engine
Turn your website into a direct sales channel.
Channel manager
Sync prices and availability, and expand your distribution.
Self check-in & compliance
Automate guest data reporting and tourist tax submissions.
Housekeeping & CMMS
Plan and track cleaning and maintenance with automated tasks.
Owner portal
Clear view of revenue, commissions, and availability.
Payment automation
Automatically manage deposits, balances, and reminders.
Accounting
Create bills, invoices, receipts, and fiscal documents.