Use cases
Extra services: how to offer the right add-ons to the right guest at the right time
To sell successfully, you need to know your guests and communicate in a personalized way. Here's how.
Read more
Blog
The Smartness Blog
Everything you need to know about revenue management, marketing, technology and more for success in hospitality.
Filter by
Use cases
2026 availability: why it pays to open early (and how to do it risk-free)
Visibility, bookings, control: how to unlock all the benefits of early calendar opening safely.
Read more
Use cases
Low season: how to attract bookings with email marketing and discount codes
Email marketing is easier than you think: follow this step-by-step guide and start today
Read more
Use cases
Monitoring hotel competitors: How to analyze prices and occupancy
Find out what risks to avoid and how to create a truly competitive pricing strategy.
Read more
Use cases
Summer 2025: how to predict occupancy and what to do in these 3 situations
Compare historical data with current market trends and learn how to adjust your rates in the 3 most common scenarios
Read more
Use cases
3 golden rules of email marketing to boost Easter bookings
If you want to drive stays in April, now’s the time to act—here’s how to do it effectively
Read more
Use cases
How to set your spring 2025 pricing strategy today
January is the best time to start planning your spring sales strategy. Here’s how!
Read more
Use cases
Pricing strategy 2025: How to set the most profitable rates for your hotel
You don't need a crystal ball to predict next year's rates: here's how to do it.
Read more
Use cases
Minimum stay: advantages, disadvantages and a "trick" to manage it without mistakes
Confused about minimum stays? Discover practical examples to avoid mistakes.
Read more